Australia's #1 Motorsport Media Brand
Speedcafe.com

Australia's Trusted Source
of Motorsport News

Partner with Australia's most trusted motorsport media brand and connect your business with hundreds of thousands of passionate, engaged fans.

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Verified Audience Data · Ipsos iris · April 2025
0K+
Monthly Readers
Ipsos iris, April 2025
0%
Male Audience
Ipsos iris, April 2025
0K+
Social Followers
Facebook · Instagram · TikTok

Trusted
Partnership Solutions

We build campaigns that connect your brand with the fans who live and breathe motorsport.

✍️

Content

Native editorial, sponsored features, and branded storytelling crafted by our award-winning journalism team. Your brand, told authentically to a captive audience.

📲

Display Advertising

High-impact banner placements, homepage takeovers, and contextual display across desktop and mobile — reaching fans at their most engaged moment.

📱

Social Media

Dedicated posts, reels, and integrated social campaigns across our 215K+ combined following on Facebook, Instagram, and TikTok.

🎬

Production

Video, photography, and creative production from a team embedded in the paddock. Authentic motorsport content that performs across every platform.

📧

Newsletter

Reach passionate racing fans directly in their inbox. Prime placement in our daily motorsport newsletter, delivered to a loyal and engaged subscriber base.

🏁

Events

Trackside activations, media launches, hospitality, and event partnerships at the biggest motorsport events on the Australian calendar.

A Premium,
Passionate Audience

Speedcafe.com attracts Australia's most dedicated motorsport fans. Predominantly male, employed, and with real spending power. Source: Ipsos iris.

Male68%
Female32%
Full/Part Time Employed65%
Personal Income $80K+27%
QLD28%
NSW27%
VIC18%

Source: Ipsos iris Audience Profiling Report, April 2025

493K
Monthly Readers
68%
Male
65%
Employed
27%
Earn $80K+
3 States
QLD · NSW · VIC make up 73% of audience

Everywhere Motorsport
Fans Are

Our social channels deliver your brand into feeds, reels, and stories where Australia's motorsport community is most active, every day.

Award-Winning
Journalism

Over a decade of recognition across journalism, photography, podcasting, and social media from Australia's peak motorsport bodies.

2025
Best Podcast — Full Credit to the Noise
Newspress Australia Awards
2025
Motorsport Journalist of the Year
Motorsport Australia Awards
2024
Journalist of the Year
Motorsport Australia Awards
2024
News Story of the Year
Motorsport Australia Awards
2021
Best Publication Reporting on Supercars
Supercars Media Association Awards
2020
Motorsport Journalist of the Year
Motorsport Australia Awards
2020
Motorsport Photographer of the Year
Motorsport Australia Awards
2020
Best Publication Reporting on Supercars
Supercars Media Association Awards
2018
Most Outstanding Use of Social Media
Supercars Media Association Awards
2017
Journalist of the Year (x2)
Motorsport Australia + Supercars Media Awards
2015
Journalist of the Year + News Story of the Year
Motorsport Australia + V8 Media Awards
2012–2019
Multiple wins across journalism, photography & breaking news
V8 / Supercars / Motorsport Australia

Trusted by Australia's
Leading Brands

We're proud to work with some of Australia's most recognised automotive and motorsport brands, year after year.

Supercheap Auto
Meguiar's
Mobil 1
Coates
ACDelco
R&J Batteries
KTM
PPQ
Authentic Collectables
AASA
Fastly Neuva
Your Brand Here

Don't Take
Our Word for It

Speedcafe.com prides itself on being much more than just "banners on a website" and that is continually displayed through regular communication, enthusiasm and an unquestionable loyalty to our brand and people. The team continually works with us to create innovative and proactive campaigns which are targeted and with purpose.
JW
Julia Wilcox
Head of Marketing, Supercheap Auto
One of the continuous strengths in our partnership is just that — it's an engaging and collaborative partnership where we are able to work closely with the team to ensure our messaging and timing is exactly where it needs to be, when it needs to be. Ideas around goals can quickly become a reality.
HB
Hugo de Boischevalier
Marketing Manager, Michelin Australia

Let's Build Something
Together

Tell us about your brand and goals — we'll come back to you within 24 hours with ideas tailored to your objectives.